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Life inspired by clean

Having a clean home is about more than just creating a clean environment. It is about creating a space that inspires you to feel and do your best. Viva® paper towels will help you achieve that exceptional cloth-like clean, so you can face each day fresh, focused and worry-free.
Using viva towels to clean the room
Vivatowles Signature Cloth Teaser
Signature Cloth
As our softest and most durable* paper towel, Viva Signature Cloth will help you master any mess for an exceptional deep clean.
*when wet vs. nationally branded towels
Explore Signature Cloth
Viva Multi-Surface Cloth Teaser
Multi-Surface Cloth
With 4x the cleaning power*, Viva Multi-Surface Cloth paper towels cut through messes in every room for an exceptional everyday clean.
*Remove dirt, scrub grime, absorb quickly and lock liquid
Explore Multi - Surface Cloth

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Viva® Signature Cloth™ and Viva® Multi-Surface Cloth™ products

Tips & Advice

Person using Viva Paper Towels to clean up muddy paw prints from pet

Pet Messes

Keeping your pet-friendly home clean and pristine

Read More 1.5 min. Read
Woman holding cat in arms

Pet Messes

How to keep your cat-friendly home clean

Read More 1 min. Read
Drooling Dog looking through window

Pet Messes

Keep your home dog friendly and clean

Read More 1 min. Read
Dogs on the lawn

Pet Messes

How to Clean Dog Paws

Read More 5 min. Read
View All Tips & Advice
Kids making holiday cookies with their mom

Holiday Cleaning

How to keep your kitchen clean this holiday season with Viva® Paper Towels

Read More 1.5 min. Read
Happy couple pulling holiday decorations out of a box

Holiday Cleaning

How to keep your decorations shining and bright

Read More 1 min. Read
Person cleaning up mess on countertops with Viva Paper Towels

Holiday Cleaning

How to include friends and family far away for the holidays

Read More 1.5 min. Read
View All Tips & Advice
Reviews
Discover real reviews from avid cleaners like you.
Viva® Signature Cloth™
Soft, thick, and absorbent
I love Viva paper towels. They are thick, soft, absorbent, and cloth-like. They can handle and clean up every mess and do not fall apart when wet. My mom trusted Viva for years, so I can say these towels are mom-approved.
herbalkate_424
Viva Signature Cloth Paper Towels, 2 Triple Rolls, 129 Sheets Per Roll
Best paper towel made
These are definitely the best paper towels I have ever used. They are super soft yet extremely absorbant. It was so durable that I was able to rinse it out and use it to finish cleaning up. The two rolls lasted me at least twice as long as the brand I used to buy.
trt1271_7141
Viva® Signature Cloth™
Such better quality than the competition!!
I love these paper towels! Odd thing to love but I do.
Worth every penny
Viva® Signature Cloth™
Absorbent!!
Super absorbent! Great quality. Not thin at all. Overall the paper towels were pretty decent, they did the job. I’m happy with it and the roll lasted longer than my usual paper towel rolls.
Viva Signature Cloth Paper Towels, 2 Triple Rolls, 129 Sheets Per Roll
Good value for the money
These paper towels are a great value for the money! They absorb well, has a ribbed texture to clean up messes and are good quality. They are durable and don’t fall apart with packaging geared towards sustainability.
sharif2_4773